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MADRID DIGITAL CAPITAL
SCEWC 2024 BOOTH
5 – 7 NOV 2024 | BARCELONA

TOWARDS A HUMAN ADAPTIVE CITY

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INTERVENTIONS

TUESDAY 5th

11:00 - 11:15
Welcome to the Madrid Digital Capital space

Inmaculada Sánchez- Cervera Valdés. General Coordinator of the Mayor's Office of the Madrid City Council.

11:15 - 11:45
Digital Transformation Strategy

Fernando de Pablo Martín. Director General of the Digital Office at Madrid City Council.

12:30 - 13:00
Transformation of the Human Resources and Talent Management Systems, economic, financial and budgetary management of the Madrid City Council

Technological and functional evolution on SAP solution for the Transformation of the Human Resources Management of the Madrid City Council. System that covers the management of more than 28,000 employees of the municipal administration. SAP S/4HANA solution to optimise the integration of the Madrid City Council's economic systems, enhance the mobility of applications and implement a zero-paper system. Collaborating company: INETUM

Ángel Fernández Bueno. Deputy General Manager of Corporate Management Systems.

Mónica Vela. Inetum Human Resources Project Manager.

Chema Nieto. Head of the Project for the Transformation of the Economic, Financial and Budgetary Management of the Madrid City Council.

13:00 - 13:15
TaxLab

Data as energy for tax modernisation: a business perspective.
Ignacio Durán Boo. Technical Advisor to the ATM Directorate of the Madrid Tax Agency.

13:15 - 13:30
Smart taxation

Redefining relations with citizens, making them simpler and strengthening the management of the quality of taxpayer data by cross-checking them with municipal and external sources. Collaborating company: SAS/SEIDOR

Álvaro Tapias Sancho. Deputy Director General for Technology and IT of the Tax Agency.

Manuel Rodríguez Díaz. Fraud, Compliance and Security Manager. SAS

13:30 - 13:45
Cybersecurity Strategy

Cybersecurity Strategy for the City of Madrid.

José Ángel Álvarez. Director of the Cybersecurity Centre of Madrid City Council.

13:45 - 14:00
Cybersecurity Centre

Advanced and expert services and solutions to reinforce the protection of municipal digital management in the face of the exponential growth of threats in cyberspace. Collaborating company: SIA

Guillermo Obispo San Roman. Coordinator of the Madrid City Council Cybersecurity Centre.

14:00 - 14:30
Digital Transformation in Municipal Revenue Management

Smart revenue management and agile and effective tax collection, improving service, increasing the efficiency of internal processes and providing strategic and valuable information for citizens and managers. Collaborating company: SAP + IBM.

Speakers: Carlos Fernández Scola, Álvaro Tapias Sancho, Ángel Juan Fernández Bueno and Ignacio Niharra Linaza

14:30 - 14:45
Collaboration model for participation in European initiatives in the framework of the Twin Transition

Collaborating entity: CARTIF.

Rubén García Pajares. Director of Smart City Area - Urban and Regional Strategic Planning in CARTIF.

 

15:00 - 15:15
City of Madrid AI Strategy

Madrid City Council Digital Office.

Antonio José García de la Paz. Deputy Director General. Data Strategy.

15:15 - 15:30
Geoportal, geographic technology for a Smart Madrid

Geoportal is the Spatial Knowledge Infrastructure of Madrid.
It provides a solid base of geospatial data for evidence-based management.
Its technology supports process managers and offers the three-dimensional model of the physical reality, a fundamental basis for the conformation of the Digital Twin.
It is committed to integrating BIM/GIS and improving its usability with generative AI.

Speaker: Juan Jesús Cerezo Arillo

15:30 - 15:45
Managed Services and Multicloud Strategy

Design and deployment of technological architectures for processing and storage with high availability, security, resilience and sustainability that respond and adapt in a flexible and agile way to the needs of the organisation for the provision of services. Collaborating company: NTT Data.

José Ángel Álvarez. IT Madrid City Council

Fernando Sacristán. NTT Data

 

COLLABORATING COMPANIES

DIGITAL SERVICES FOR PEOPLE

CITY INTELLIGENCE: SMART AND SUSTAINABLE MADRID

MADRID, A HUB OF DIGITAL INNOVATION

ICT INFRASTRUCTURE, SECURITY, CYBERSECURITY AND RESILIENCE